Super Soft and Super Popular!

 
Get in on the cuddly craze that's sweeping the nation! Squishmallows plush toys are the hottest characters around, whether you're a collector or just need a soft friend to hug and to hold. No matter which creature comfort you desire from our selection of six squishy pals, you'll be sleeping better or feeling more relaxed and calm in no time! Soft and plushy toys are known to aid in decreasing stress and anxiety, especially for children suffering from emotional disorders.

This Flip-A-Mallow collection is a fun two-for-one! What's better than a Squishmallow? How about two? Discover Flip-A-Mallows, the new 2-in-1 12" Squishmallows to add to your team. Now you don't have to pick your favourite character... you can have them both! To hang out with your second new friend, simply flip the 'Mallow inside out. 

Who are Henley & Rei The Pegasuses?

Meet the next popstar, Henley! This Alicorn is not your usual gal, she enjoys performing and singing her very own originals. When she's not in the spotlight she loves baking and eating her favorite, lasagne! Are you ready to boogie down with Henley?

Have you ever met a Pegasus who loves avocados? Well, now you have! Rei is the life of the party and spends her free time at the beach. She loves blowing bubbles at sunset and then dancing and singing with her friends in the moonlight.

The Wildest Characters On Social Media

Squishmallows are one of the most popular topics on the internet, from TikTok to Instagram to YouTube. Owners love to not only share their collection of cuddly characters, but also how much they love to squish and hug them. Whether they're posting soon-to-be-viral videos or capturing the coolest images, influencers of all ages are becoming part of the ever-growing squad of Squishmallows lovers! Another fun way to share your Squishmallows experience is by filming those amazing adventures looking for a rare character. Some fans go store to store trying to get their hands on a certain squishy friend to complete their collection or get an unforgettable gift for someone special!

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